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Indie alternatives to Shopify

10 products made by independent developers and small teams that do what Shopify does, 7 of them with a free plan. Free and open-source options come first.

At a glance

Product	Price	Open source	Self-host	Platforms
OpenCart	Free	Yes	Yes	Self-hosted
Big Cartel	Free plan	–	–	Web
Ecwid	Free plan	–	–	Web, iOS, Android
Fourthwall	Free plan	–	–	Web
Medusa	Free plan	Yes	Yes	Self-hosted, API, Web
PrestaShop	Free plan	Yes	Yes	Self-hosted, Web
WooCommerce	Free plan	Yes	Yes	Web, Self-hosted
Payhip	Commission	–	–	Web
BigCommerce	Paid	–	–	Web
Sellfy	Paid	–	–	Web

The alternatives

1. OpenCart

Free open-source online store software

A free, open-source PHP shopping cart system for running an online store on your own server, extended through a marketplace.

Free · Self-hosted · Website ↗

2. Big Cartel

Simple online stores for artists and makers

Big Cartel is an e-commerce platform for independent artists and makers to set up an online shop and sell their products.

Free plan · Web · Website ↗

3. Ecwid

Add an online store to any website

An e-commerce platform for adding a store to an existing website or social media, or creating a standalone store.

Free plan · Web, iOS, Android · Website ↗

4. Fourthwall

Merch, memberships and storefronts for creators

A platform for creators to launch a branded website and sell merch, memberships, digital products and accept tips.

Free plan · Web · Website ↗

5. Medusa

Open-source headless commerce platform

An open-source, modular commerce framework for building custom online stores, with self-hosting or a managed cloud.

Free plan · Self-hosted, API, Web · Website ↗

6. PrestaShop

Open-source e-commerce software

Open-source e-commerce software for building and managing online stores on your own hosting, with a marketplace of modules and themes.

Free plan · Self-hosted, Web · Website ↗

7. WooCommerce

Open-source e-commerce plugin for WordPress

A free, open-source WordPress plugin that turns a WordPress site into an online store, extended with paid and free extensions.

Free plan · Web, Self-hosted · Website ↗

8. Payhip

Sell digital downloads, courses and memberships from your own store

Payhip is an e-commerce platform for creators to sell digital products, online courses, coaching, memberships and physical goods, with built-in checkout and EU VAT handling.

Commission · Web · Website ↗

9. BigCommerce

E-commerce platform for growing and enterprise brands

A hosted e-commerce platform for building online stores, with multichannel selling, B2B features and headless options.

Paid · Web · Website ↗

10. Sellfy

Online store for creators to sell digital and physical products

An e-commerce platform for creators to sell digital products, subscriptions, physical goods and print-on-demand merchandise.

Paid · Web · Website ↗

Questions

Is there a free alternative to Shopify?

Yes. 7 of the 10 indie alternatives listed here have a free plan or are free: OpenCart, Big Cartel, Ecwid, Fourthwall and 3 more.

Is there an open-source alternative to Shopify?

OpenCart, Medusa, PrestaShop and WooCommerce are open source.

Can I self-host an alternative to Shopify?

Yes: OpenCart, Medusa, PrestaShop and WooCommerce can run on your own server.

Which Shopify alternatives work on Mac, Windows, iPhone or Android?

On iPhone and iPad: Ecwid. On Android: Ecwid. On the web: Big Cartel, Ecwid, Fourthwall and 6 more.

What makes these alternatives to Shopify “indie”?

They are built by independent developers or small teams rather than large companies. Each one is listed because it does the same core job as Shopify.

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