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Indie alternatives to ConvertKit

6 products made by independent developers and small teams that do what ConvertKit does, 4 of them with a free plan. Free and open-source options come first.

At a glance

Product	Price	Open source	Self-host	Platforms
beehiiv	Free plan	–	–	Web
EmailOctopus	Free plan	–	–	Web, API
MailerLite	Free plan	–	–	Web, iOS, Android
SendFox	Free plan	–	–	Web
Bento	Paid	–	–	Web, API
Flodesk	Paid	–	–	Web

The alternatives

1. beehiiv

Newsletter platform with growth and monetization tools

A newsletter platform for writing, sending and growing newsletters, with a website, referral program, ad network and paid subscriptions.

Free plan · Web · Website ↗

2. EmailOctopus

Straightforward email marketing and newsletters

An email marketing platform for sending newsletters and automated campaigns, with forms and landing pages. Aimed at creators and small businesses.

Free plan · Web, API · Website ↗

3. MailerLite

Simple email marketing with automation, landing pages and websites

An email marketing tool with a drag-and-drop editor, automations, landing pages, sign-up forms and simple websites for small businesses.

Free plan · Web, iOS, Android · Website ↗

4. SendFox

Simple email marketing for content creators

A simple email marketing tool for creators to collect subscribers, send newsletters and set up basic automations.

Free plan · Web · Website ↗

5. Bento

Email marketing and automation for SaaS and ecommerce

An email marketing platform combining newsletters, automations, transactional email and event tracking. Aimed at indie SaaS and online businesses.

Paid · Web, API · Website ↗

6. Flodesk

Design-focused email marketing for small businesses and creators

An email marketing tool known for its visual templates, with forms, automations, landing pages and checkout for selling products.

Paid · Web · Website ↗

Questions

Is there a free alternative to ConvertKit?

Yes. 4 of the 6 indie alternatives listed here have a free plan or are free: beehiiv, EmailOctopus, MailerLite and SendFox.

Which ConvertKit alternatives work on Mac, Windows, iPhone or Android?

On iPhone and iPad: MailerLite. On Android: MailerLite.

What makes these alternatives to ConvertKit “indie”?

They are built by independent developers or small teams rather than large companies. Each one is listed because it does the same core job as ConvertKit.

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